THE ARMED NEW SINGLE 'AVERAGE DEATH' PRESS COVERAGE
"surreal, colorful new visual"
"Both the song and video are perfect examples of The Armed's "anti-punk," anti-genre approach, and it's getting us even more excited for ULTRAPOP, which is shaping up to be one of the most unique rock records released this year."
"True to the nature of the music (and the video for “ALL FUTURES”), the clip for “AVERAGE DEATH” is something like a metal aesthetic filtered through the bright colors of Pop Art."
"From striking viral memes to packages sent to music media addressed from Kanye West, the band seems dead-set on mystifying and misdirecting like never before."
"The track is a hazy, but heavy blend of the group’s strengths, intensity with accessibility (not unlike “All Futures,” which we recently named an Essential Track), while the video clip, of the band’s own creation, depicts a colorful group of people in garish outfits, smashing cake into their faces. It’s a surreal, artful, wild ride."
"The Armed has been fascinating us for years."
"As is always The Armed’s mission, it seeks only to create the most intense experience possible, a magnification of all culture, beauty, and things."
"It's an experience that your senses will never forget"
"The track marries shoegaze guitars with hypnotically pounding drums to arresting effect. The video that accompanies the track is a surreal and colourful affair featuring Clark Huge, flame flowers and a number of other characters."